Latest Insights and Opinions About Digital Customer Experience Optimization

Insights and opinions about digital customer experience optimization, personalization, experimentation, MACH architecture, JAMstack, and Ninetailed company announcements and product updates

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The Relationship Between Experimentation and Personalization for Customer Experience Optimization
Blog Posts
How to Use Ninetailed to Create Personalized Landing Pages in Under a Minute [with AI]

By aligning your website content with your targeting on paid or organic campaigns, personalized landing pages can provide an even more tailored experience and increase the chance of converting visitors.

Effective Ways of Website Content Personalization
Blog Posts
Best Website Personalization Tools in 2024

Discover the best website personalization tools of 2024, evaluated for functionality, key features, user audiences, and unique benefits.

Leveraging AI for Smarter Experimentation: Multi-Armed Bandit
Blog Posts
Leveraging AI for Smarter Experimentation: Multi-Armed Bandit

We are thrilled to introduce a smart traffic distribution to experimentation – multi-armed bandit (MAB) powered by the Ninetailed AI Platform.

Ninetailed AI Platform: Revealing the Latest and Greatest
Blog Posts
Ninetailed AI Platform: Revealing the Latest and Greatest

Ninetailed’s latest suite of AI innovations: Ninetailed AI Platform, poised to redefine the personalization and experimentation landscape with AI.

Bringing the Rudderstack Data Inside CMS with Our New Connection
Blog Posts
Bringing the RudderStack Data Inside CMS with Our New Connection

By bringing RudderStack data into your CMS, we are bridging the gap between customer data and content.

Edge Experience: What Performance Means for Personalization
Blog Posts
Introduction to Headless SEO: Understanding the Basics

Learn how headless CMS revolutionizes search engine optimization by understanding the basics of headless SEO in our comprehensive guide.

Profitable Growth: 4 Ways Personalization Can Accelerate Profitability During a Downturn
Blog Posts
Enhancing Customer Loyalty and Addressing Customer Needs with Omnichannel Banking

Learn how omnichannel banking can boost customer loyalty by addressing their needs through seamless digital and personal channels with personalization.

How Headless Commerce Can Change Online Sales
Blog Posts
Omnichannel Content Strategy: The Next Level of Content Management

Explore the secrets to a successful omnichannel content strategy. Learn how to personalize content and create a seamless consumer experience.

7 B2B Personalization Examples for SaaS Businesses
Blog Posts
7 B2B Personalization Examples for SaaS Businesses

In this blog post, we'll share 7 B2B personalization examples that you can use to take your SaaS business to the next level via better customer experience.

Behavioral Segmentation Tactics
Blog Posts
Getting Started to Micro-Segmentation for Hyper-Personalization

In this blog post, we will explore how micro-segmentation can pave the way for hyper-personalization in your business.

Omnichannel Personalization: A Comprehensive Guide to Get Started
Blog Posts
Omnichannel Personalization: A Comprehensive Guide to Get Started

If you're looking to get started with omnichannel personalization, this comprehensive guide will teach you everything you need to know. You'll learn what omnichannel personalization is, why it's important, and the different ways you can implement it into your business.

Effective Ways of Website Content Personalization
Blog Posts
7 Effective Ways of Website Content Personalization to Create Compelling Customer Experiences

In this post, we will discuss some of the best practices and tips for using website content personalization to delight your customers and enhance user experiences.

Personalization Trends to Watch for in 2023
Blog Posts
9 Exciting Personalization Trends to Watch for in 2024

In this blog post, we will explore 9 personalization trends that could become more popular in 2024. Some may seem obvious, but others may surprise you.

Next.js vs. Gatsby: The Difference and Which Framework to Choose
Blog Posts
Next.js vs. Gatsby: The Difference and Which Framework to Choose

Learn the difference between the two popular static site generators, Next.js vs. Gatsby, and how their features can help you build better projects.

Top Data Trends for 2022: The Rise of First-Party and Zero-Party Data
Blog Posts
7 Omnichannel Trends to Watch in 2024: Boosting Profit with Seamless Shopping Experiences

Stay ahead of the game with these top omnichannel trends for 2024. Learn how to boost profits with seamless, personalized experiences across channels.

Next.js vs React
Blog Posts
Next.js vs React: The Difference and Which Framework to Choose

In this article, we will be talking about two of the most used JavaScript frameworks, React and Next.js, as well as seeing what advantages and disadvantages one has over the other.

9 Best JavaScript Frameworks to Use
Blog Posts
9 Best JavaScript Frameworks to Use in 2024

This article will introduce to you the best JavaScript frameworks that provide developers with the building blocks to create application software.

Omnichannel Personalization: A Comprehensive Guide to Get Started
Blog Posts
Omnichannel Retail: Enhancing Customer Experience and Meeting Shopper Needs

Discover how omnichannel retail integrates customer experience across all channels, providing a seamless shopping experience and meeting shopper needs.

Profitable Growth: 4 Ways Personalization Can Accelerate Profitability During a Downturn
Blog Posts
Personalization at Scale Examples: Maximize the ROI of Your Content and Data

This post will delve into some real-world examples of personalization at scale, navigating the fine line between personalization and scalability.

The Relationship Between Experimentation and Personalization for Customer Experience Optimization
Blog Posts
Everything You Need to Know About Personalization at Scale

In this post, we're going to unpack everything you need to know about personalization at scale to get the most ROI from your content and customer data.

Announcing Our Contentstack Integration to Expand Our Composable Experiences Offering
Blog Posts
Announcing the New Version of the Ninetailed’s Contentstack App

With this new version of the Ninetailed for Contentstack, we continue to provide everything you need to drive more revenue directly inside Contentstack.

Adding New Sets of Features to the Ninetailed Insights
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Introducing a New Set of Features to the Ninetailed Insights

We're introducing new features, such as real-time updates and custom date ranges, that will take your data-driven strategies to new heights.

5 Reasons You Need to Start E-commerce Personalization on Your Online Store
Blog Posts
E-commerce A/B Testing: A Step-by-Step Guide to Get Started

Discover the essential steps for A/B testing in e-commerce to optimize your store's conversion rate and boost sales. Learn why, what, and how to test.

7 B2B Personalization Examples for SaaS Businesses
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A/B Testing Best Practices: How to Create Experiments That Convert

Master AB testing best practices with our comprehensive guide. Learn how to design impactful experiments that convert and drive your business forward.

Personalization Maturity Model
Blog Posts
Mastering Landing Page A/B Testing: A Comprehensive Guide for Success

Discover the best practices for landing page A/B testing to optimize conversion rates. Learn how to test your pages and achieve success.

9 A/B Testing Examples That Are Proven to Convert More
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9 A/B Testing Examples That Are Proven to Convert More

In this blog post, we'll dive into nine proven A/B testing examples that have led to significant conversion rate boosts.

How to Increase Conversion Rates with A/B Testing
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The Best A/B Testing Tool to Maximize Your Conversion Rates

This blog post will help you identify the best A/B testing tool that fits your business's unique needs and objectives like a glove.

An Ultimate Starter Guide to A/B Testing with Best Practices
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An Ultimate Starter Guide to A/B Testing with Best Practices

This ultimate starter guide about A/B testing will provide a roadmap for navigating the A/B testing landscape with best practices.

7 B2B Personalization Examples for SaaS Businesses
Blog Posts
B2B SaaS: Everything You Need to Know in 2024

This blog post will explore everything you need to know about B2B SaaS in 2024, including its benefits, challenges, common categories, and future outlook.

Monolithic vs. Microservices Architecture: Everything You Need to Know in 2023
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Monolithic vs. Microservices Architecture: Everything You Need to Know in 2024

In this post, you’ll read everything you need to know about monolithic vs. microservices architecture - their drawbacks, use cases, and benefits.

Growing the MACH Architecture Ecosystem, One Microservice at a Time
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Composable Architecture: Everything You Need to Know About Composability

In this blog post, we'll explain everything you need to know about composable architecture - building blocks and benefits of composable architecture.

MACH Architecture vs. Monolithic Architecture
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MACH Architecture vs. Monolithic Architecture: Which Is Right for Your Business?

In this blog post, we'll explore MACH architecture vs. monolithic architecture in detail and compare their similarities and differences.

Using Website Personalization for Effective Account-Based Marketing
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Using Website Personalization for Effective Account-Based Marketing

In this blog post, we’ll explore the basics of account-based marketing personalization and discuss some of the benefits you can expect from using it.

Customer Experience Trends for 2022
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7 Exciting Customer Experience (CX) Trends to Watch for in 2024

In this blog post, we'll take a look at the most promising CX trends for 2024. We'll also discuss how you can prepare your business to take advantage of them.

How Headless Commerce Can Change Online Sales
Blog Posts
Everything You Need to Know About Headless Architecture

Headless architecture has gained popularity over traditional architecture due to its many benefits. In this blog post, we’ll explain everything you need to know about headless architecture.

Guide to Getting Started with Personalization
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The Ultimate Guide to Getting Started with Personalization [in 2024]

In this post, we'll cover everything you need to know about personalization - what personalization is and is NOT, the benefits of personalization, how to get started with personalization, personalization types, personalization and privacy paradox, and the future of personalization.

Personalization Statistics for 2024
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58 Personalization Statistics & Facts for 2024 You Shouldn’t Ignore

In this post, we've compiled, reviewed, and classified a collection of current statistics about personalization to help you make the most of 2024.

A Comprehensive Guide to MACH Architecture
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A Comprehensive Guide to MACH Architecture in 2024

In this comprehensive guide, we'll look at MACH architecture, how it works, and what benefits it can offer your business in 2024.

7 E-commerce Personalization Trends You Need to Watch
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7 E-commerce Personalization Trends You Need to Watch for in 2024

In this post, we'll look at eight e-commerce personalization trends that are likely to take off in 2024.

Why Digital Builders Are Switching to MACH-First Solutions
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Why Digital Builders Are Switching to MACH-First Solutions

Together, the four principles of MACH architecture offer greater flexibility, scalability, and adaptability for digital builders, making it easier to update and maintain the product over time and making it more resistant to obsolescence.

GraphQL vs. REST API: The Ultimate Comparison
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GraphQL vs. REST API: The Ultimate Comparison

In this article, we’ll closely look at two separate popular technologies, REST API and GraphQL, which are a type of synchronous communication patterns.

Microservices vs. API: Relationship and Difference Between Them
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Why Is Microservices Orchestration Becoming More Important in Modern Tech Stack

Microservices orchestration has become an essential part of the modern tech stack. Find out why and see how it can benefit your organization.

Effective Ways of Website Content Personalization
Blog Posts
Angular vs. React: The Difference and Which Framework to Choose

This post is comparing Angular vs. React and will show you which framework is the best choice for your next project: Angular or React.

Personalization Statistics for 2024
Blog Posts
Importance of Digital Transformation: Benefits, Challenges, and Examples

In this post, we'll discuss the importance of digital transformation, explore its various benefits, and discuss some challenges associated with it.

React vs. React Native: Key Differences, Advantages, and Disadvantages
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React vs. React Native: Key Differences, Advantages, and Disadvantages

In this article, we’ll demystify both technologies and explain their similarities, differences, and use cases.

Customer Experience Trends for 2022
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8 Top Digital Transformation Trends in 2024 and Beyond

Learn about the top digital transformation trends that will impact businesses in 2024 and over the next decade.

Headless Commerce vs. Composable Commerce: Side-by-Side Comparison
Blog Posts
Node vs. React: The Difference and Which Framework to Choose

In this post, we'll compare Node and React to see which one is the better choice for your next project: Node.js vs React.

Monolithic vs. Microservices Architecture: Everything You Need to Know in 2023
Blog Posts
Webhook vs. API: The Relationship Between the Two

Learn about webhooks and APIs, the difference between webhook vs. APIs, and how they work together to create a powerful platform for application development.

React vs. React Native: Key Differences, Advantages, and Disadvantages
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Flutter vs. React Native: Everything You Need to Know

In this article, we will compare flutter vs. react native and discuss their key features, pros and cons, and suitability for different projects.

Microservices vs. API: Relationship and Difference Between Them
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Microservices vs. APIs: Relationship and Differences Between Them

In this post, we'll explore the relationship between microservices and APIs and highlight their key differences. We'll also discuss when it's appropriate to use each one.

Omnichannel Personalization: A Comprehensive Guide to Get Started
Blog Posts
Enterprise Digital Transformation: Personalization, Composability, and More

In this blog post, we’ll dive into innovative techniques, benefits, and challenges that modern enterprises should consider when transforming their business digitally.

Microservices vs. API: Relationship and Difference Between Them
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SDK vs. API: Everything You Need to Know About SDKs and APIs

In this blog post, we will discuss SDKs and APIs in depth. We will explore the differences between them and their benefits.

Customer Experience Optimization
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Customer Experience Optimization: Everything You Need to Know About

In this blog post, we'll discuss what customer experience optimization is and some methods you can use to optimize your customer experience to increase engagement and loyalty across your customer base.

Common Personalization Myths
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9 Common Personalization Myths Businesses Need to Stop Believing

This post will debunk common personalization myths that can hinder your ability to realize all the benefits that personalized content can offer your business.

Angular vs. Node: Key Differences and Which Framework to Choose
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Angular vs. Node: Key Differences and Which Framework to Choose

In this article, we will provide a thorough comparison of Angular vs. Node.js, exploring their key differences, features, and specific use cases.

Edge Experience: What Performance Means for Personalization
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TypeScript vs. JavaScript: Main Differences and the Ultimate Comparison Guide

In this post, we’ll explore the features of TypeScript vs. JavaScript, including their syntax, performance, ecosystem, developer experience, and tooling.

Headless Commerce vs. Composable Commerce: Side-by-Side Comparison
Blog Posts
Headless Commerce vs. Composable Commerce: Side-by-Side Comparison

People usually mix headless commerce with composable commerce. This article will look at composable commerce and how it differs from headless commerce.

E-commerce Personalization Statistics
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44 E-commerce Personalization Statistics to Inform Your 2024 Strategy

In this blog post, we'll take a look at 44 different e-commerce personalization statistics. With this information, you can create a winning e-commerce strategy that will set your business up for success in 2024 and beyond.

Headless CMS for Personalization
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5 Headless CMS Benefits: Reasons to Switch to Headless

In this article, we will explore the benefits of a headless CMS (flexibility, scalability, and speed) and why businesses should consider making the switch.

Headless CMS for Personalization
Blog Posts
You Need a Headless CMS for the True Personalization

Here, in this post, we'll take a deep dive into why you need a headless CMS for meaningful personalization, how headless CMS personalization works, and how to personalize websites that use headless CMS.

Question Mark
Blog Posts
8 Questions to Ask Before You Choose Your Personalization Tool

In this blog post, we answered 8 questions you can ask before choosing your personalization tool to make the decision-making process easier.

Behavioral Segmentation Tactics
Blog Posts
The Ultimate Guide to Behavioral Data

Learn everything you need to know about behavioral data and how to utilize it for effective audience segmentation, personalization, optimization, and more.

E-commerce Personalization Statistics
Blog Posts
Using Firmographic Data for Personalization with Ninetailed

Explore how to use firmographic data with Ninetailed to create custom experiences that resonate with your target audience in this blog post.

Personalization Maturity Model
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Personalization Maturity Model: When and How Should You Personalize Customer Experience

Given the constant need for customers to be recognized as being unique, it has now become more complex to understand or segment them.

Web Services vs. API: Differences, Similarities, and Everything You Need to Know
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Web Services vs. API: Differences, Similarities, and Everything You Need to Know

Learn the difference between web services and APIs as well as their similarities. Get everything you need to know about web services vs. API.

Customer Experience Statistics for 2022
Blog Posts
71 Customer Experience Statistics & Facts for 2024 You Can’t Ignore

We’ve gathered some of the most insightful customer experience statistics for 2024, and we’re sharing them with you in this blog post.

Omnichannel Personalization: A Comprehensive Guide to Get Started
Blog Posts
Omnichannel Customer Journey Mapping: The Ultimate Guide

This in-depth article will cover everything you need to know about omnichannel customer journey mapping and examine its advantages and drawbacks.

Svelte vs. React: Everything You Need to Know About the Two
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Svelte vs. React: Everything You Need to Know About the Two

This article will explore, Svelte and React, two of the major technologies used in modern front-end web development.

Personalization Gone Wrong
Blog Posts
Personalization Gone Wrong: Why Companies Are Still Getting Personalization Wrong

It's no secret that catering to your customer is the key to success, however, a lot of companies are still trying to do personalization with limited data, and sometimes these efforts are going in the wrong direction.

Firmographic Segmentation Strategies
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The Ultimate Guide to Firmographic Data [with Examples]

This guide about firmographic data explores what it is, its importance, how to use it effectively, and provide some examples of how businesses are using it.

Profitable Growth: 4 Ways Personalization Can Accelerate Profitability During a Downturn
Blog Posts
7 Ways to Increase Website Conversion Rates Today [with Personalization]

In this blog post, we'll explore why website conversion rates are so important and seven ways to increase website conversion rates with personalization.

Top Data Trends for 2022: The Rise of First-Party and Zero-Party Data
Blog Posts
Top Data Trends for 2024: The Rise of First-Party and Zero-Party Data

What is the difference between first-party data and zero-party data? How consumer privacy affects the future of data? How to personalize customer experiences based on first-party and zero-party data?

E-commerce Personalization Statistics
Blog Posts
E-commerce Conversion Rate Optimization with Real-Life Personalization and Experimentation Examples

In this blog post, we'll explore real-life examples of e-commerce conversion rate optimization through personalization and experimentation.

What Is a North Star Metric & How to Use Micro-Conversions to Optimize It
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Conversion Rate Optimization Tests: Examples and Quick Steps to Win

In this blog post, we'll discuss examples of common CRO tests that marketers should consider running to optimize their digital assets for conversions.

Everything You Need to Know About Segmentation
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Everything You Need to Know About Segmentation in 2024 [with Examples]

In this post, we'll cover everything you need to know about customer segmentation - how to create segments, what considerations should go into segmenting a customer base, and how to use that information for better marketing efforts with examples.

Profitable Growth: 4 Ways Personalization Can Accelerate Profitability During a Downturn
Blog Posts
Profitable Growth: 4 Ways Personalization Can Accelerate Profitability During a Downturn

One way to accelerate profitable growth is to focus on personalization. Providing personalization is essential for winning and retaining customers.

The Best Website Personalization Tool for Composable MACH Architecture
Blog Posts
Everything You Need to Know About Content Personalization Engine (in 2024)

This blog post will provide a comprehensive overview of content personalization engines, discussing what they're, how they work, and their benefits.

Using Website Personalization for Effective Account-Based Marketing
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The Role of Firmographic Segmentation in Account-Based Marketing

In this blog post, we'll explore the intricacies of firmographic segmentation and examine its pivotal role in account-based marketing.

Firmographic Segmentation Strategies
Blog Posts
4 Simple Firmographic Segmentation Strategies to Effectively Target Your Audience

Firmographics is a term that refers to the descriptive attributes of an organization, company, or any other type of firm. Firmographic segmentation is the process of dividing customers into groups based on shared company or organization attributes.

Headline Testing: How to Create Engaging Headlines with A/B Testing to Get More Leads
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Headline Testing: How to Create Engaging Headlines with A/B Testing to Get More Leads

Learn everything you need about headline testing and how to create engaging headlines with A/B testing to get more leads.

9 Best JavaScript Frameworks to Use
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Serverless Architecture: Everything You Need to Know About Serverless

Learn what serverless architecture is and how it works. Discover the benefits of using a serverless framework and how to get started with it.

E-commerce Books
Blog Posts
13 Best E-commerce Books Every Online Seller Needs to Read in 2024

These e-commerce books cover a wide range of topics, from hands-on e-commerce experience and consumer psychology to product strategy and customer service.

Behavioral Segmentation Tactics
Blog Posts
6 Effective Behavioral Segmentation Tactics You Can Start Using on Your Business

Behavioral segmentation is a powerful marketing tool that can help companies reach their business goals. It can increase sales, retarget customers who left and make better product recommendations resulting in higher-value conversions for companies.

Behavioral Segmentation Tactics
Blog Posts
Publish-Subscribe Pattern: Everything You Need to Know About This Messaging Pattern

In this article, we will explore Messaging Systems and the Publish-Subscribe Pattern — one of the most popular messaging designs.

How to Increase Conversion Rates with A/B Testing
Blog Posts
How to Increase Conversion Rates with A/B Testing

In this post, we'll take a look at what A/B testing is and how you can use it to boost your bottom line. We'll also provide some tips for getting started with A/B testing.

Firmographic Segmentation Strategies
Blog Posts
The Ultimate Guide to Firmographic Segmentation

This comprehensive guide will get into the details of firmographic segmentation, its importance in B2B marketing, and the resources you need to use it.

Artificial Intelligence Is Changing the Customer Experience
Blog Posts
API Calls: Everything You Need to Know About It

In this ultimate guide, discover how API calls can help you streamline workflows, automate processes, and improve data accuracy, along with their benefits.

Monolithic vs. Microservices Architecture: Everything You Need to Know in 2023
Blog Posts
Serverless vs. Microservices: The Ultimate Guide

In this article, we will talk about the two most famous architectures: serverless architecture and microservice architecture.

How Headless Commerce Can Change Online Sales
Blog Posts
How to Choose a Headless CMS

In this blog post, we’ll explore the key considerations that you need to keep in mind when evaluating different headless CMS options.

Vue vs. React: The Ultimate Comparison
Blog Posts
Vue vs. React: The Ultimate Comparison

This article will explain why React and Vue are often the subjects of debate in web development. We'll compare and contrast each framework's unique features and benefits, performance, scalability, and use cases.

Gatsby vs. React: The Difference and Which Framework to Choose
Blog Posts
Gatsby vs. React: The Difference and Which Framework to Choose

In this blog post, we will dive into the topic of modern web application development and compare two popular frameworks, Gatsby and React.

Why MACH Architecture Is the Future of Enterprise Software
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Why MACH Architecture Is the Future of Enterprise Software

In this post, we look at why MACH architecture is gaining traction in the enterprise software space and its advantages for enterprises.

Best Customer Experience (CX) Podcasts
Blog Posts
Best 32 Customer Experience (CX) Podcasts You Can Listen in 2024

Whether you're just starting your CX journey or looking for new ideas to boost your results, these customer experience podcasts will surely provide value.

The Relationship Between Experimentation and Personalization for Customer Experience Optimization
Blog Posts
The Relationship Between Experimentation and Personalization for Customer Experience Optimization

Experimentation and personalization are both important tools for customer experience optimization. Experimentation helps you identify what works and what doesn't, while personalization allows you to tailor each visitor's experience.

How to Choose the Right Personalization Tool
Blog Posts
How to Choose the Right Personalization Tool for Your Business in 2024

In this post, we will discuss some important points for choosing the right personalization tool for your website and digital channels.

Common Barriers to Account-Based Marketing Personalization (And How to Overcome Them)
Blog Posts
Common Barriers to Account-Based Marketing Personalization (And How to Overcome Them)

In this blog post, we'll explore five of common barriers to account-based marketing personalization and how to overcome them.

Common A/B Testing Practices That Will Certainly Fail
Blog Posts
6 Common A/B Testing Practices That Will Certainly Fail

In this blog post, we’ll cover 6 common A/B testing practices that are guaranteed to fail. By understanding the mistakes to avoid, you can save time, money, and resources.

5 Reasons You Need to Start E-commerce Personalization on Your Online Store
Blog Posts
Leveraging A/B Testing to Drive E-commerce and Customer Satisfaction

This article examines what A/B testing is and how you can leverage it to boost customer satisfaction and facilitate your business’s success.

The Tail-end Report: Ninetailed's Ride of a Year, Wrapped Up
Blog Posts
The Tail-end Report: Ninetailed's Ride of a Year, Wrapped Up

Take a moment to relax and join us as we reflect on a year filled with personalization successes, innovative experiments, and a few bumps along the way.

Common Personalization Challenges (And How to Overcome Them)
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9 Common Personalization Challenges (And How to Overcome Them)

In this blog post, we will explore nine of the most common personalization challenges and discuss how to overcome them.

Integrating Personalization
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Using React with Node.js: The Tech Stack for High-Performance Web App Development

In this blog, you will learn why React and Node.js are considered ideal tech stacks for web app development.

Ninetailed Joins MACH Alliance
Blog Posts
Ninetailed Joins MACH Alliance to Enable More Businesses to Drive Growth with Personalized Experiences

We are proud to announce that Ninetailed has become a member of the MACH Alliance to enable more businesses to drive growth with personalization.

Omnichannel Personalization: A Comprehensive Guide to Get Started
Blog Posts
Demand Generation vs. Lead Generation: The Ultimate Overview for B2B Marketers

In this blog post, we'll explain the differences between demand generation and lead generation, their respective goals and strategies, and why both are important for your business.

11 Personalization Books
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11 Personalization Books You Need to Read to Understand Customer Experience Better

This blog post showcases 11 books to help you better understand the importance of personalized experiences for customers and how to put these strategies into practice in your company.

Introducing EU Data Residency: Taking Data Security and Trust to the Next Level
Blog Posts
Introducing EU Data Residency: Taking Data Security and Trust to the Next Level

Ninetailed is proud to announce a new feature that will significantly enhance how businesses handle their data—EU Data Residency.

Microservices vs. API: Relationship and Difference Between Them
Blog Posts
React Hooks: The Fundamental Guide for Your Projects

This article provides a comprehensive overview of React Hooks, covering how to use them and best practices for implementing them in your projects.

Personalization Statistics for 2024
Blog Posts
Single Customer View and Its Importance for Personalized Experiences

Learn how single customer view data can help you create personalized customer experiences.

Omnichannel Personalization: A Comprehensive Guide to Get Started
Blog Posts
Understanding Omnichannel Analytics to Provide Better Digital Customer Experiences

Discover what omnichannel analytics is and why it can make such an impact on your digital customer experiences with this informative guide.

Behavioral Segmentation Tactics
Blog Posts
How to Use Behavioral Data for Personalization with Ninetailed

In this blog post, we'll explore how you can use behavioral data for personalization with Ninetailed.

Firmographic Segmentation Strategies
Blog Posts
The Journey From Firmographic Segmentation to Firmographic Personalization

This blog post will explore the journey from firmographic segmentation to personalization, its benefits, key components, and implementation strategies.

Ninetailed Linked Audiences
Blog Posts
Ninetailed Linked Audiences: Transforming Audience Management Across Your Digital Landscape

Ninetailed's latest feature, Linked Audiences, enable the use of Ninetailed Audience configurations across multiple content sources. In simpler terms, you can create an Audience segment once and seamlessly use this configuration across all digital touchpoints.

The Relationship Between Experimentation and Personalization for Customer Experience Optimization
Blog Posts
The Role of Behavioral Segmentation in Personalization

In this blog post, we'll dive deep into the world of behavioral segmentation and its pivotal role in personalization.

Behavioral Segmentation Tactics
Blog Posts
A Starter’s Guide to Customer Behavior Analysis

In this blog post, we'll explore the basics of customer behavior analysis, its benefits, methodologies, and how you can leverage these insights to improve your products or services.

The Best Website Personalization Tool for Composable MACH Architecture
Blog Posts
Bridging the Gap Between Generative AI, Data, and Composable MarTech

By bridging the gap between generative AI, data, and composability, businesses can unlock new levels of digital customer experience.

Ninetailed Insights: Bridging the Gap Between Audiences, Content, and Experiences
Blog Posts
Ninetailed Insights: Bridging the Gap Between Audiences, Content, and Experiences

Ninetailed Insights enables teams to uncover valuable insights about their audience, analyze content on a component level, and leverage experience data

Announcing Our Google Tag Manager Plugin for Easy Event and Data Flow
Blog Posts
Announcing Our Google Tag Manager Plugin for Easy Event and Data Flow

Ninetailed announces the release of Google Tag Manager plugin. This plugin is designed to integrate GTM with your website effortlessly to monitor events.

Announcing Ninetailed’s Preview Widget to Check Your Experiences Before They Go Live
Blog Posts
Announcing Ninetailed’s Preview Widget to Check Your Experiences Before They Go Live

Ninetailed’s Preview Widget is designed to let you see exactly how your content will behave based on various audiences and experiences before they go live.

Ninetailed Achieves SOC 2 Type 1 Compliance to Meet Security and Privacy Commitments
Blog Posts
Announcing Ninetailed’s SOC 2 Type 2 Compliance

We're thrilled to announce a significant milestone in our ongoing commitment to data security: Ninetailed is now officially SOC 2 Type 2 compliant.

Announcing Our Contentstack Integration to Expand Our Composable Experiences Offering
Blog Posts
Announcing Our Contentstack Integration to Expand Our Composable Experiences Offering

The integration between Ninetailed and Contentstack allows marketing teams to create personalized experiences and experiments at scale inside Contentstack.

Introducing Ninetailed Experience Analytics
Blog Posts
Introducing Ninetailed Experience Analytics: Unlock the Full Impact of Personalization and Experimentation

Ninetailed Experience Analytics empowers you to quickly unlock the full impact of personalization and experimentation on conversions and business growth.

Ninetailed - Albacross Integration
Blog Posts
Scale Up Your ABM and B2B Personalization with Ninetailed - Albacross Integration

Discover how Ninetailed - Albacross integration can help you boost your results, drive profitable growth, and unlock your business's true potential.

Announcing Our Zapier Integration for Easier Automation Between Your Tools and Ninetailed
Blog Posts
Announcing Our Zapier Integration for Easier Automation Between Your Tools and Ninetailed

With Ninetailed's Zapier integration, you can easily connect Ninetailed with more than 2000 apps and automate your customer data flows.

Personalization as a Service
Blog Posts
PaaS: Everything You Need to Know About Personalization as a Service

In this blog post, we'll discuss everything you need to know about personalization as a service - how it works, and why it's so important for businesses.

Ninetailed Achieves SOC 2 Type 1 Compliance to Meet Security and Privacy Commitments
Blog Posts
Ninetailed Achieves SOC 2 Type 1 Compliance to Meet Security and Privacy Commitments

Ninetailed announces the achievement of SOC 2 Type 1 compliance to meet security and privacy commitments.

The Best Website Personalization Tool for Composable MACH Architecture
Blog Posts
The Best Website Personalization Tool for Composable MACH Architecture

Ninetailed is the best website personalization tool that gives digital teams radical freedom to create instant experiences for composable MACH architecture.

In this post, you'll read how Ruggable increased its conversions by 25%, CTRs by 7x, and decreased its personalization creation to 30-min with Ninetailed.
PopularBlog Posts
How Ruggable Increased Its Conversions by 25% with Ninetailed

In this post, you'll read how Ruggable increased its conversions by 25%, CTRs by 7x, and decreased its personalization creation to 30-min with Ninetailed.

Pets Deli Personalization with Ninetailed
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How Pets Deli Increased Its Conversion Rates by 51% with Ninetailed

In this case study, you'll learn how Pets Deli, a leading D2C pet food brand, increased its conversions by 51% with Ninetailed personalization.

4 Benefits of Headless A/B Testing [with Examples from Ace & Tate]
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4 Benefits of Headless A/B Testing [with Examples from Ace & Tate]

In this post, we’ll explore four benefits of using Ninetailed and Contentful together for composable A/B testing and experimentation.

A Starter Guide to E-commerce Personalization in 2022
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A Starter Guide to E-commerce Personalization in 2024

In this article, we will go into detail about e-commerce personalization and explain why you should implement an e-commerce personalization strategy.

Growing the MACH Architecture Ecosystem, One Microservice at a Time
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Growing the MACH Architecture Ecosystem, One Microservice at a Time

This post argues how more and more enterprises are realizing the benefits of MACH and composable architecture and thus moving away from legacy suites.

Best Podcast Episodes About Personalization
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Best 13 Podcast Episodes About Personalization

These podcast episodes will feature interviews with experts from various industries and help you understand how personalization works and what benefits it can bring.

5 Reasons You Need to Start E-commerce Personalization on Your Online Store
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5 Reasons You Need to Start E-commerce Personalization on Your Online Store

In this blog post, we'll outline five reasons why you need and how to start doing e-commerce personalization now.

Amazon: The King of E-commerce and Personal Recommendations
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Amazon: The King of E-commerce and Personal Recommendations

Amazon’s focus on personal recommendations has been a key part of its success and has helped them become the king of e-commerce. Here's how.

Announcing Our New Round to Continue Building the Data-Driven Experience Layer of Composable MACH Architecture
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Announcing Our New Round to Continue Building the Data-Driven Experience Layer of Composable MACH Architecture

We’re excited and proud to announce the closing of our €5M new investment round led by Mosaic Ventures and Cherry Ventures with the participation of First Momentum Ventures - following their involvement in the previous rounds.

Introducing the Newest Capabilities of Ninetailed for Contentful: A/B Testing and More
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Introducing the Newest Capabilities of Ninetailed for Contentful: A/B Testing and More

We’re thrilled to announce and introduce the newest capabilities of Ninetailed for Contentful: A/B testing, experimentation, and more.

Ninetailed-Stackbit Integration Announcement
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Personalize Any Content Module on the Live Preview

This integration enables both companies’ users to add and edit personalized experiences on the visual editor.

Digital Customer Service Personalization
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4 Innovative Ways to Personalize Digital Customer Service

This post will discuss some effective and innovative ways to personalize digital customer service.

Artificial Intelligence Is Changing the Customer Experience
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How Artificial Intelligence Is Changing the Customer Experience

In this blog post, we discuss how AI is changing the customer experience for the better and some of the ways your company can take advantage of this technology.

Ninetailed Hygraph (previously GraphCMS) Integration
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Ninetailed Releases Official Hygraph (Previously GraphCMS) Integration

Ninetailed Releases Official Hygraph (previously GraphCMS) Integration for creating composable personalization within Hygraph

How Headless Commerce Can Change Online Sales
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How Headless Commerce Can Change Online Sales

This post will walk you through the headless commerce definition, its difference from a traditional web architecture, as well as its benefits and drawbacks.

Why Your Content Needs to Be Personalized
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Why Your Content Needs to Be Personalized and How to Do It

In this article, we go over some of the reasons why personalizing content is important along with some examples of how to do it.

Ways to Personalize Headlines
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4 Ways to Personalize Headlines for Your Readers

One way of increasing user engagement is by personalizing headlines to those users. Here are four ways to personalize headlines for your readers and users.

Make Personalized Web Content Fast and Easier with Vercel Edge Functions
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Make Personalized Web Content Fast and Easier with Vercel Edge Functions

Edge Functions are the solution to bring edge computing to run JavaScript code at the edge before a request is processed, streamlining continuous delivery between backend developers and frontend developers to improve time to market.

Integrating Personalization
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Integrating Personalization Into High Performance Stacks

As consumer-grade technology advances at a rapid pace, user expectations also increase. They want faster load times, they want personalized experiences that are tailored for them.

Personalized Chatbot With GatsbyJS, Contentful, and Ninetailed
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Build a Personalized Chatbot With GatsbyJS, Contentful, and Ninetailed

How to build a personalized chatbot with GatsbyJS, Contentful, and Ninetailed Personalization API.

Ninetailed - Contentful Integration Announcement
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New: Create Personalization Experiences in Contentful

Based on the feedback of our customers, we have developed the first fully integrated personalization Contentful app for developers, marketers, and content creators.

Edge Experience: Edge Computing Predictions for 2022
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Edge Experience: Edge Computing Predictions for 2023

The year 2023 will prove to be the real inflection for edge computing. After 2020 and the COVID-19 pandemic companies will put the focus on serverless solutions, performance, and security.

Edge Experience: What Is Edge Computing?
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Edge Experience: What Is Edge Computing?

Regardless of the fact that edge computing includes serverless functionality on the edge and edge orchestration solutions, moving processing, data, and business logic to the edge is a need to reduce latency.

Real-Time Marketing and Personalization
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Real-Time Marketing and Personalization: The Right Message at the Right Time

The concept of real-time marketing is most prominently connected to social media, where a variety of communication channels are being used to listen to and anticipate customer needs by creating relevant messages.

Personification the Underestimated Sister of Personalization
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Personification the Underestimated Sister of Personalization

Despite the clear distinction, Gartner and others have been providing, it is safe to say that within the vocabulary of marketeers there are still fluid boundaries in the differentiation of personification versus personalization.

Edge Experience: What Performance Means for Personalization
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Edge Experience: What Performance Means for Personalization

Learn everything about Ninetailed edge experience: what performance means for personalization at Ninetailed.

How Web Performance Awareness Differs from Team Roles
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How Web Performance Awareness Differs from Team Roles

Results of our research about the web performance awareness of developers, product managers, and marketers.

An Introduction to Personalization Flywheel
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The Personalization Flywheel: An Introduction

There isn’t a magical moment responsible for the success of companies. It is, instead, a gradual process that takes time, hard and smart work, where growth personalization could impact any stage of the customer experience.

How Do You Apply Personalization
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How Do You Apply Personalization?

In any digital experience optimization efforts, metrics and strategic prioritization are key to any successful personalization program.