Latest Insights and Opinions About Digital Customer Experience Optimization

Learn the difference between the two popular static site generators, Next.js vs. Gatsby, and how their features can help you build better projects.

This article examines what A/B testing is and how you can leverage it to boost customer satisfaction and facilitate your business’s success.

In this blog post, we will dive into the topic of modern web application development and compare two popular frameworks, Gatsby and React.

In this blog post, we’ll cover 6 common A/B testing practices that are guaranteed to fail. By understanding the mistakes to avoid, you can save time, money, and resources.

This article will explain why React and Vue are often the subjects of debate in web development. We'll compare and contrast each framework's unique features and benefits, performance, scalability, and use cases.

In this post, we look at why MACH architecture is gaining traction in the enterprise software space and its advantages for enterprises.

In this article, we’ll closely look at two separate popular technologies, REST API and GraphQL, which are a type of synchronous communication patterns.

In this post, you'll read how Ruggable increased its conversions by 25%, CTRs by 7x, and decreased its personalization creation to 30-min with Ninetailed.

Learn about webhooks and APIs, the difference between webhook vs. APIs, and how they work together to create a powerful platform for application development.

In this case study, you'll learn how Pets Deli, a leading D2C pet food brand, increased its conversions by 51% with Ninetailed personalization.

In this blog post, we will discuss SDKs and APIs in depth. We will explore the differences between them and their benefits.

In this post, we’ll explore four benefits of using Ninetailed and Contentful together for composable A/B testing and experimentation.

In this post, we'll compare Node and React to see which one is the better choice for your next project: Node.js vs React.

In this blog post, we'll explain everything you need to know about composable architecture - building blocks and benefits .of composable architecture.

Microservices orchestration has become an essential part of the modern tech stack. Find out why and see how it can benefit your organization.

In this post, we'll discuss the importance of digital transformation, explore its various benefits, and discuss some challenges associated with it.

This post is comparing Angular vs. React and will show you which framework is the best choice for your next project: Angular or React.

In this blog post, we’ll dive into innovative techniques, benefits, and challenges that modern enterprises should consider when transforming their business digitally.

In this article, we will compare flutter vs. react native and discuss their key features, pros and cons, and suitability for different projects.

Learn about the top digital transformation trends that will impact businesses in 2023 and over the next decade.

Experimentation and personalization are both important tools for customer experience optimization. Experimentation helps you identify what works and what doesn't, while personalization allows you to tailor each visitor's experience.

In this article, we’ll demystify both technologies and explain their similarities, differences, and use cases.

Together, the four principles of MACH architecture offer greater flexibility, scalability, and adaptability for digital builders, making it easier to update and maintain the product over time and making it more resistant to obsolescence.

In this post, you’ll read everything you need to know about monolithic vs. microservices architecture - their drawbacks, use cases, and benefits.

This article will introduce to you the best JavaScript frameworks that provide developers with the building blocks to create application software.

In this blog post, we'll share 7 B2B personalization examples that you can use to take your SaaS business to the next level via better customer experience.

In this post, we'll cover everything you need to know about customer segmentation - how to create segments, what considerations should go into segmenting a customer base, and how to use that information for better marketing efforts with examples.

In this article, we will be talking about two of the most used JavaScript frameworks, React and Next.js, as well as seeing what advantages and disadvantages one has over the other.

Whether you're just starting your CX journey or looking for new ideas to boost your results, these customer experience podcasts will surely provide value.

If you're looking to get started with omnichannel personalization, this comprehensive guide will teach you everything you need to know. You'll learn what omnichannel personalization is, why it's important, and the different ways you can implement it into your business.

In this blog post, we'll discuss what customer experience optimization is and some methods you can use to optimize your customer experience to increase engagement and loyalty across your customer base.

In this article, we will go into detail about e-commerce personalization and explain why you should implement an e-commerce personalization strategy.

What is the difference between first-party data and zero-party data? How consumer privacy affects the future of data? How to personalize customer experiences based on first-party and zero-party data?

In this post, we'll cover everything you need to know about personalization - what personalization is and is NOT, the benefits of personalization, how to get started with personalization, personalization types, personalization and privacy paradox, and the future of personalization.

In this post, we will discuss some important points for choosing the right personalization tool for your website and digital channels.

In this blog post, we answered 8 questions you can ask before choosing your personalization tool to make the decision-making process easier.

In this blog post, we'll take a look at the most promising CX trends for 2023. We'll also discuss how you can prepare your business to take advantage of them.

In this blog post, we will explore nine of the most common personalization challenges and discuss how to overcome them.

We’ve gathered some of the most insightful customer experience statistics for 2023, and we’re sharing them with you in this blog post.

In this post, we'll look at eight e-commerce personalization trends that are likely to take off in 2023.

This post will debunk common personalization myths that can hinder your ability to realize all the benefits that personalized content can offer your business.

It's no secret that catering to your customer is the key to success, however, a lot of companies are still trying to do personalization with limited data, and sometimes these efforts are going in the wrong direction.

In this blog post, we'll take a look at 44 different e-commerce personalization statistics. With this information, you can create a winning e-commerce strategy that will set your business up for success in 2023 and beyond.

In this post, we've compiled, reviewed, and classified a collection of current statistics about personalization to help you make the most of 2023.

In this post, we will discuss some of the best practices and tips for using website content personalization to delight your customers and enhance user experiences.

In this blog post, we will explore 9 personalization trends that could become more popular in 2023. Some may seem obvious, but others may surprise you.

Here, in this post, we'll take a deep dive into why you need a headless CMS for meaningful personalization, how headless CMS personalization works, and how to personalize websites that use headless CMS.

Behavioral segmentation is a powerful marketing tool that can help companies reach their business goals. It can increase sales, retarget customers who left and make better product recommendations resulting in higher-value conversions for companies.

In this blog post, we'll discuss everything you need to know about personalization as a service - how it works, and why it's so important for businesses.

This post argues how more and more enterprises are realizing the benefits of MACH and composable architecture and thus moving away from legacy suites.

This blog post showcases 11 books to help you better understand the importance of personalized experiences for customers and how to put these strategies into practice in your company.

These podcast episodes will feature interviews with experts from various industries and help you understand how personalization works and what benefits it can bring.

In this comprehensive guide, we'll look at MACH architecture, how it works, and what benefits it can offer your business in 2023.

In this blog post, we'll outline five reasons why you need and how to start doing e-commerce personalization now.

In this post, we'll explore the relationship between microservices and APIs and highlight their key differences. We'll also discuss when it's appropriate to use each one.

Ninetailed is the best website personalization tool that gives digital teams radical freedom to create instant experiences for composable MACH architecture.

Amazon’s focus on personal recommendations has been a key part of its success and has helped them become the king of e-commerce. Here's how.

We’re excited and proud to announce the closing of our €5M new investment round led by Mosaic Ventures and Cherry Ventures with the participation of First Momentum Ventures - following their involvement in the previous rounds.

People usually mix headless commerce with composable commerce. This article will look at composable commerce and how it differs from headless commerce.

One way to accelerate profitable growth is to focus on personalization. Providing personalization is essential for winning and retaining customers.

Learn everything you need about headline testing and how to create engaging headlines with A/B testing to get more leads.

In this blog post, we'll explore five of common barriers to account-based marketing personalization and how to overcome them.

In this blog post, we’ll explore the basics of account-based marketing personalization and discuss some of the benefits you can expect from using it.

In this post, we'll take a look at what A/B testing is and how you can use it to boost your bottom line. We'll also provide some tips for getting started with A/B testing.

These e-commerce books cover a wide range of topics, from hands-on e-commerce experience and consumer psychology to product strategy and customer service.

We’re thrilled to announce and introduce the newest capabilities of Ninetailed for Contentful: A/B testing, experimentation, and more.

This integration enables both companies’ users to add and edit personalized experiences on the visual editor.

This post will discuss some effective and innovative ways to personalize digital customer service.

Firmographics is a term that refers to the descriptive attributes of an organization, company, or any other type of firm. Firmographic segmentation is the process of dividing customers into groups based on shared company or organization attributes.

In this blog post, we discuss how AI is changing the customer experience for the better and some of the ways your company can take advantage of this technology.

Ninetailed Releases Official Hygraph (previously GraphCMS) Integration for creating composable personalization within Hygraph

This post will walk you through the headless commerce definition, its difference from a traditional web architecture, as well as its benefits and drawbacks.

In this article, we go over some of the reasons why personalizing content is important along with some examples of how to do it.

One way of increasing user engagement is by personalizing headlines to those users. Here are four ways to personalize headlines for your readers and users.

Edge Functions are the solution to bring edge computing to run JavaScript code at the edge before a request is processed, streamlining continuous delivery between backend developers and frontend developers to improve time to market.

A lively conversation between Marcelo Lewin and Andy Kaiser about personalization, how it works, what tools you should be aware of, and how to incorporate it into a headless CMS.

As consumer-grade technology advances at a rapid pace, user expectations also increase. They want faster load times, they want personalized experiences that are tailored for them.

How to build a personalized chatbot with GatsbyJS, Contentful, and Ninetailed Personalization API.

Based on the feedback of our customers, we have developed the first fully integrated personalization Contentful app for developers, marketers, and content creators.

The year 2023 will prove to be the real inflection for edge computing. After 2020 and the COVID-19 pandemic companies will put the focus on serverless solutions, performance, and security.

Regardless of the fact that edge computing includes serverless functionality on the edge and edge orchestration solutions, moving processing, data, and business logic to the edge is a need to reduce latency.

The concept of real-time marketing is most prominently connected to social media, where a variety of communication channels are being used to listen to and anticipate customer needs by creating relevant messages.

Despite the clear distinction, Gartner and others have been providing, it is safe to say that within the vocabulary of marketeers there are still fluid boundaries in the differentiation of personification versus personalization.

Learn everything about Ninetailed edge experience: what performance means for personalization at Ninetailed.

Results of our research about the web performance awareness of developers, product managers, and marketers.

The north star metric is a single, crucial metric that captures the core value your product delivers to customers. Micro-conversions help to measure the steps and optimize the north star metric across teams in a company.

There isn’t a magical moment responsible for the success of companies. It is, instead, a gradual process that takes time, hard and smart work, where growth personalization could impact any stage of the customer experience.

Ninetailed is sponsoring Southern European Stars 2020, an online pitching event bringing together more than 20 leading investors from Southern Europe.

In any digital experience optimization efforts, metrics and strategic prioritization are key to any successful personalization program.

Given the constant need for customers to be recognized as being unique, it has now become more complex to understand or segment them.

B2B e-commerce is more important than ever, and the Adblock generation is changing the nature of B2B purchasing.