PlaybookEmphasize integrations with tools that your prospects use

Objective

Tailor your tools integrations to your visitors.

How to personalize

Reinforce integrations with tools that your prospects use. Depending on the tech stack of the prospect, you should tailor your website elements to the tools your prospects use.

Intent Signals

Campaign data

Referral traffic

Click events

Page engagement

Email & newsletter data

Effect

Personalizing the websites by tools increases brand awareness, engagement and conversion rate.