Case Study

Using Personalized Content to Supercharge Conversion Rates

Pets Deli, a market leader in the European D2C pet food industry, recognized the power of personalization and took a strategic approach towards it by analyzing its customers' past purchasing behavior.

For each customer segment, Pets Deli created a unique set of prices and promotions — ones that resonated with the specific needs and preferences of that group.

Pets Deli E-commerce Success Story Ebook

Key Results Pets Deli Achieved with Ninetailed

Learn how Pets Deli increased its conversion rates and decreased bounce rates during Black Friday with Contentful and Ninetailed.

Uplift in Conversions
51%
Uplift in Conversions
51%
Decrease in Bounce Rates
10%
Decrease in Bounce Rates
10%
Integration in Less Than 24 Hours
1 Day
Integration in Less Than 24 Hours
1 Day

Seamless Integration Between Ninetailed and Contentful

Since Ninetailed has native integration with Contentful, the Pets Deli development team was able to integrate Ninetailed within 24 hours of both parties signing a contract.

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